What Happened to the Great Gluten-Free Companies of Yesterday?

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By Jefferson Adams

November 10, 2017
By Jefferson Adams • November 10, 2017

What Happened to the Great Gluten-Free Companies of Yesterday?

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Reviewed and edited by a celiac disease expert.

The gluten-free graveyard is piled high with the bones of once great companies that gave up the ghost.
Caption: The gluten-free graveyard is full of great companies that didn't survive. Photo: CC--Kicki Zeilon

Celiac.com 11/10/2017 - Gluten-free foods are more popular than ever, and the range of choices and the availability of gluten-free products continues to expand.

One of the more significant changes in the last few years has been the entry of major players in a market once dominated by small companies. General Mills has taken their ubiquitous Cheerios line gluten-free, and is now one of the largest manufacturers of gluten-free food in the U.S. Udi's has grown from a once small company into a gluten-free bread giant.

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Major retailers like Amazon have taken a bite out of numerous smaller businesses. The gluten-free graveyard is piled high with the bones of once great companies that gave up the ghost.

Here are some gluten-free companies that used to be popular, but are now out of business, went bankrupt, or no longer selling gluten-free products:

Bimbo's Goodbye Gluten

Blue Ribbon Bakery

Bready

Bye Bye Gluti / Gluten Out

Cookies for Me

Dads Pizza Crust

Del's Gluten-Free Eats

El Peto

gluten-free Meals / Your Dinner Secret

Gia's Gluten-Free Bakery

Gluten Free A2Z

Gluten Intolerance Essentials

Glutenfreeapp.com

Gluten-Free Artisan Bakery

Gluten-Free Trading Company, LLC / Gluten-Free Warehouse

GlutenFreeVitamins.com / Point Natural

Gluten Less Dining

The Lean on Me Baking Company

Meals in a Minute

Nostalgic Cookies

S'Better Farms

Sofella

The Lean on Me Baking Company

Toovaloo Gluten Free

Versameal

Zeer.com

Do you remember any of these once proud gluten-free companies? If so, share your recollections in our comments section. And definitely let us know about any we missed.
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Guest Michael

Posted November 13, 2017

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I was a customer of glutenfreevitamins.com. I was diagnosed by an MD who is a nutritionist. I chose my own supplements. Unfortunately I became disabled with my immune system attacking my brain, thyroid, etc and had to forgo most supplements due to poverty and had to widen my avoidances. This is how some good companies lose customers.

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Guest MsGF

Posted November 13, 2017

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In Canada we had El Peto, they sold Gluten Free Flours and other premade foods. They were around for decades. I used to buy all my Flours from them in bulk. They are now gone .

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Guest Sueps

Posted November 14, 2017

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"Udi's has grown from a once small company into a gluten-free bread giant." I was surprised to see this, I was expecting Udi's to be in the list of companies that had gone! The reason for this is that I live in the UK. I was only diagnosed 3 years ago, and found Udi's products very good. Then they stopped selling them here and I thought the company was not doing very well. I still miss their bagels and granola and wish they would come back here!

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Guest NLM

Posted January 8, 2018

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Mona's gluten free mixes originally out of Victoria, BC and then from Woodinville, WA were delicious and a favorite of ours. The company is no longer in business.

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About Me

Jefferson Adams is Celiac.com's senior writer and Digital Content Director. He earned his B.A. and M.F.A. at Arizona State University. His articles, essays, poems, stories and book reviews have appeared in numerous magazines, journals, and websites, including North American Project, Antioch Review, Caliban, Mississippi Review, Slate, and more. He is the author of more than 2,500 articles on celiac disease. His university coursework includes studies in science, scientific methodology, biology, anatomy, physiology, medicine, logic, and advanced research. He previously devised health and medical content for Colgate, Dove, Pfizer, Sharecare, Walgreens, and more. Jefferson has spoken about celiac disease to the media, including an appearance on the KQED radio show Forum, and is the editor of numerous books, including "Cereal Killers" by Scott Adams and Ron Hoggan, Ed.D.

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